About Broadfield Media
Marketing and Digital Strategy. Learn more
Latest Articles
- Multiplayer AI – Your Impending (And Accidental) Standard
- Where you do work is changing. At the Dreamforce 2026 Slack keynote, Boris Cherny (the head of Anthropic’s Claude Code) approximated that 90% of his coding is done in Slack. Why is he using a chat tool to code? And how? Forgive the immediate use of a b... Read more – ‘Multiplayer AI – Your Impending (And Accidental) Standard’.
- Capgemini SPARK 2026: AI Makes The Task Cheap. Redesign The Enterprise For Outsized Value
- Enterprise AI conversations have moved from experimentation to implementation. At Capgemini SPARK 2026, the focus shifted: from implementation to value realization. The gathering explored “Make It Real: From Action to Value,” and how organizations appl... Read more – ‘Capgemini SPARK 2026: AI Makes The Task Cheap. Redesign The Enterprise For Outsized Value’.
- Infosys Bets On Trust As AI Reprices IT Services
- Last week, Infosys brought clients and analysts to Geneva for its 25th Confluence in EMEA. We expected the usual AI promises. Instead, Salil Parekh opened the event with a remarkably down-to-earth message: Infosys is a delivery organization, its founda... Read more – ‘Infosys Bets On Trust As AI Reprices IT Services’.
