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Social Media: How Five CPG Brands Are Winning

We analyzed 24 CPG brands across the digital attributes that matter most. Social media is a critical part of the consumer discovery journey, particularly as younger consumers use social platforms not only for inspiration and research but also to buy pr... Read more – ‘Social Media: How Five CPG Brands Are Winning’.

Trustworthy AI Won’t Scale Without A New Quality Playbook: Forrester Offers One

AI Trust Starts Before Production AI-infused applications are moving into production faster than most enterprises can prove that they are safe, reliable, explainable, and even useful. That gap is now one of the biggest barriers to scaling AI. Our Forre... Read more – ‘Trustworthy AI Won’t Scale Without A New Quality Playbook: Forrester Offers One’.

How AI Used Our Web Browser to Analyze Hundreds of LinkedIn Comments in Minutes

When Marketing AI Institute founder and CEO Paul Roetzer posted his take on New York City's decision to ban generative AI in public school classrooms, the response was immediate and voluminous. Hundreds of comments flooded in, ranging from tho... Read more – ‘How AI Used Our Web Browser to Analyze Hundreds of LinkedIn Comments in Minutes’.

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