About Broadfield Media
Marketing and Digital Strategy. Learn more
Latest Articles
- Your AI Productivity Gains Are Creating More Work
- Shopify CEO Tobi Lütke recently warned employees against tossing “AI slop grenades” to coworkers: using AI to generate something quickly, then shifting the burden of reviewing, interpreting, or fixing it to someone else. Marketing leaders should pay at... Read more – ‘Your AI Productivity Gains Are Creating More Work’.
- Beyond MDF: Partner Incentives Enter A New Era Of Strategic Investment
- For many B2B organizations, partner incentives have historically centered on market development funds (MDFs) and co-op funding. While funding programs remain essential, new data from Forrester’s Partner Ecosystem Marketing Survey, 2026 suggests that pa... Read more – ‘Beyond MDF: Partner Incentives Enter A New Era Of Strategic Investment’.
- Roundtables: The Deadly Failures of The Virtual Border Wall
- The US has spent billions building a “virtual wall” of surveillance towers along its southern border over the past 25 years, promising they will help detect and apprehend border crossers and save lives. But a groundbreaking investigation by MIT Technology Review has documented over a thousand people who moved through areas watched by these towers… Read more – ‘Roundtables: The Deadly Failures of The Virtual Border Wall’.
